Friday 19 April 2013

6) What have you learnt about technologies from the process of constructing this product? [Keelan]

5) How did you attract/address your audience? [Keelan]

- I definitely think that our target audience would take a deep interest and thoroughly enjoy our film, mainly down to the fact that right from the start of the movie an enigma is created.

- In our thriller, part of the plot is that the protagonist is a retired agent, and he ends up be all of a sudden back onto the front line of it all. I think that our audience of 18 to 35 year olds will enjoy this, this is one of the many ways we have addressed our audience.

- Part of our story is that our protagonist is trying to turn his life around by becoming a 'normal' man with a family, therefore we have made him to appear as normal as possible. This is a very well known thing to have in a Thriller, therefore this is a way that we attracted our audience.

- Although our protagonist appeared to be a normal citizen, there is a side to him, a dark side perhaps, with his 'old life' and dirty secrets that's hidden. At least until he comes back into action. I think this was a very important way in how we addressed and attracted our audience.

4) Who would be the audience for your media product? [Keelan]

- At first, our main target audience was teenagers, specifically around the age of fifteen. However as we were going through the production process it was identified and agreed upon that this was maybe a bit too specific for the type of movie we were creating.

- If we had to choose a new target audience for our product it would most likely be in the 18 to 35 region. This is because it would still gain interest of some teenagers, as well as the newly identified group of middle aged males.

- We also used other films as comparisons to choose our audience for our thriller for newer, larger budget films such as Inception, Taken and The Bourne Legacy.  All of these films have a rough audience of 18 to 35 year old males.

- We also chose this audience as they would be the most likely to be engaged in this type of film. Most men in this age group take an interest in these type of mysterious, cryptic thriller movies.






3) What kind of media institution might distribute your media product and why? [Keelan]

- Our thriller movie would be with a independent British distributor, with us having a rather low budget. Therefore it would be very unlikely that the movie will be available in such locations such as a Vue or Odeon cinema. This is because both Vue and Odeon are very large chain cinemas which distribute large budget films.









- As our film is only being distributed by a low budget media institution local Picture houses would be the most feasible location for our movie to be shown. It would be shown in a Picture house such as the Duke of York in Brighton or the Picture House Uckfield.

- As the movie is low budget the main methods of advertisement would most likely be by word of mouth, social networking sites (Facebook, Twitter, YouTube etc.), posters in the local area and possibly a short advertisement in the local newspaper.

- Giving that there will be a much lower number of audience it is very likely that as soon as the thriller movie is in the picture houses that it would also be put onto DVD at the same time. Whereas if it was a high budget movie it would not be released onto DVD until about 3 to 5 months after the cinema showings have finished.

- There is also another possibility that the thriller could be released onto instant streaming services such as LoveFilm and NetFlix. There would be a very small possibility that this could happen, however, services such as these do also have some low budget movies available for their subscribers to access.

- It is also a possibility that the thriller could be shown as on TV maybe a few years after release on channels like Film4 or ITV4. Although this would be a rather long time after the release of the movie, it can still possibly bring in revenue.

2) How does your media product represent particular social groups? [Keelan]

Who is being represented by your product?

- In our first scene it is not clear what social groups the antagonist belongs to. This is due to only the hands of the character being shown, therefore the audience is unable to identify the social groups the individual may belong to.
- What we can tell from this is that the antagonist is very precise, and probably in everything he does. This is identifiable by when the character is typing on the keyboard.

- The other character that is represented in the thriller opening is in the second scene. He is the protagonist. For the protagonist we have represented him in a very precise social group. This is middle class. The most obvious and clear way for the audience to identify the class of the individual is by the setting.

How are they being represented?

- We have tried to keep our main character that is viewable to the audience, in scene 2, as close to our chosen social group of middle class as much as possible. We have done this mainly through the use of mise en scene, in this case through the characters costume. We have dressed him in trousers, a shirt and glasses in our second scene to make him appear as a middle class, middle aged gentleman.

- The costume was a very important factor as if he were to wear a different type of costume, for example, jogging bottoms and a hooded jumper, he could be easily misread by the audience and put into a completely different social group, such as lower class.

- We also used the setting to construct a representation of our characters specific social group, as well as the mobile phone in the scene.

- The mobile telephone that we used in this scene is an Apple iPhone. Although it may seem in these modern days that many younger people own one of these, especially in the 13-21 year old range, we did not use it because of that. We have used it as it is a rather expensive phone, therefore an addition into helping represent that the character was in a slightly higher social group than some others.

- As well as that, we used a rather modern house as the setting. It is clean, organised and although it isn't a stately home it is definitely a home of a middle class individual. Again, helping to represent the social group we was aiming for, a middle class man.

Why have we represented the character in this particular way?

- We were trying to create a typical stereotype of a middle aged man of a middle class to make him appear almost 'like the next man'. We also have done this to get it across to the audience that this character was the protagonist. Rather than the antagonist.

- We specifically decided on having our protagonist in the middle class social group so that the audience could easily side with him, and even potentially feel empathy for him. Thus feeling the opposite for the hidden and mysterious antagonist.








1) In what ways does your media product use, develop or challenge forms and conventions of real media products? [Keelan]

http://prezi.com/pdet4iykhlxt/media-evaluation-question-1/?kw=view-pdet4iykhlxt&rc=ref-38158041